| #3520225 in Books | 2014-10-01 | Original language:English | PDF # 1 | 9.25 x.30 x7.52l,.56 | File type: PDF | 142 pages||0 of 0 people found the following review helpful.| Much needed and insightful information|By TFLReader|As someone who has been in the business world for many decades, I have been around different sorts of promotions over the years and one thing has become crystal clear. Rarely are these as well-planned and thought through as they should be. Most companies pick something to promote, find a slogan and pull the trigger without c|From the Author|
Chapter 1: Introduction
Chapter 2: Promotions from Sales/Marketing's Perspective
Chapter 3 : Promotions from Supply Chain's Perspective
Chapter 4: Common Issues with Promotional Forecasting
Chapter 5:
A realistic assessment of the impact of promotions on supply chain planning. Text in the wave in the center of the cover: Instead of just planning promotions, learn how to forecast promotions so that the promoted item is there to meet demand! Accurately accounting for promotions is the only way to guarantee the availability of the promoted product during the promotion period. Not only do in-house promotions change demand, but so do competitor promotions; being able to ...
You easily download any file type for your device.Promotions Forecasting: Forecast Adjustment Techniques in Software | Shaun Snapp. Just read it with an open mind because none of us really know.
